Looking for a Healthy Relationship With Food? Come and Meet Your New Best Friend

WEST HOLLYWOOD, CA–(Marketwire – October 12, 2010) –  Health and fitness gurus Richard Idgar and Bernardo Coppola have opened their first store front, appropriately titled Fit Food, in the heart of West Hollywood.

Originally a catering company, Fit Food has become known on the set of American Idol and Glee as being one of the perks of being a celebrity. Glee’s queen of mean Jane Lynch told People Magazine about her favorite aspect of being on set: “We had this wonderful thing called Fit Food. It was all organic and tasty.”

Fit Food is committed to offering guests a variety of healthy options while not sacrificing flavor or taste. All dishes are full of savory flavors yet without the use of added oil, added sugar or salt. They are proud to offer meals that are low in fat as well as providing gluten and dairy free options. By using only the freshest ingredients of the highest quality, all meals have an accurate balanced ratio of carbohydrates, fat and proteins. Their items will keep everyone healthy and full of energy. Fit Food prides itself on being dedicated to providing food that will enhance your quality of life.

In addition to their entrees, salads and sides, Fit Food has created some unique desserts that will please even the pickiest eater. Staying true to their concept, most desserts are gluten and sugar free, yet full of decadence, and minus the thousands of calories. Fit Food has become the first of its kind to offer a Nutrition Program that will be specifically designed for customers based on their own personal goals.

Whether you are grabbing food on the go, or meeting your friends for lunch, Fit Food can accommodate you. They provide a laid back vibe with seating located both inside and out, as well as a side bar accompanied with outlets and complimentary Wi-Fi.

Fit Food, featuring healthy and invigorating worldly cuisine with an emphasis on fresh ingredients and the use of contemporary cooking techniques, is located at 7998C Santa Monica Boulevard, West Hollywood, CA 90046. For questions and inquiries, please call 323.848.7996 or go to www.fitfoodla.com.