Trump SoHo(TM) New York Teams With Urban Arts Partnership for ‘A New Perspective’ on the Downtown Neighborhood

SOURCE: Trump Hotel Collection

Photography Project Underwritten by the Hotel Captures the Area Through the Students’ Eyes; Postcard Sales Will Help Fund Arts Education in Low-Income Public Schools

NEW YORK, NY–(Marketwire – December 3, 2010) – On Monday, Dec. 6, Trump SoHoNew York will unveil an exclusive collection of photographs by the students of Urban Arts Partnership, a local non-profit organization providing arts-integrated education programs to a network of 65 underserved public schools across the city. Entitled “A New Perspective,” the exhibit’s photographs take a fresh look the SoHo neighborhood from the point of the view of the students. The private reception will take place from 6-8 p.m. in Trump SoHo’s stunning Duplex Terrace Penthouse, one of 11 newly completed penthouses offering sweeping views of the city.

Trump SoHo General Manager David Chase tasked the students with capturing the texture and diversity of the SoHo neighborhood, as well as of the hotel itself. From the over-1,000 photographs submitted, five were chosen to be reproduced as postcard sets. All proceeds from the sale of “A New Perspective” postcard sets will benefit Urban Arts Partnership.

“When we embarked on this project with Urban Arts Partnership, we had absolutely no idea how spectacular the results would be,” enthused Chase. “We were so impressed to see the talent residing in these students.”

“This project was of tremendous value to our students because it presented them with a real-life work challenge — from Trump, no less,” said Philip Courtney, executive director of Urban Arts Partnership. “We are grateful to David and the hotel for their support of our programs and for showcasing our students’ best work.”

Packaged sets of five postcards are available for sale for $10 at the front desk of Trump SoHo, in the mini-bar of each guestroom, or may be ordered by contacting Martine Katz at (212) 842-5574 or [email protected].

About Trump SoHoNew York

Trump SoHo New York, the first luxury hotel in Downtown New York City, has captured the attention of international travelers and sophisticated New Yorkers alike. Establishing a new paradigm of design, Trump SoHo brings together the master works of Handel Architects, for the 46-story shimmering glass tower, and Rockwell Group, for the creation of the interior spaces. The 391 spacious guestrooms and suites feature floor-to-ceiling windows providing unrivaled views of the city’s spectacular skyline and the Hudson River. Trump SoHo currently has hotel condominiums available for purchase with prices beginning at $1.2 million. With just 12 rooms per floor, it has an intimate ambiance of sophistication and indulgence. Owners and hotel guests will enjoy world-class dining at Quattro Gastronomia Italiana, the Kastel cocktail lounge, the pool-side Bar d’Eau and the utmost in personal service with the signature Trump Attaché. The Spa at Trump® with its two levels of pampering services provides New York its only authentic luxury Turkish hammams. For more information, please call (877) 828-7080 or visit www.trumpsohohotel.com. Find Trump SoHo on Facebook at www.facebook.com/TrumpSoHoNewYork and on Twitter at www.twitter.com/TrumpSoHo.

Trump SoHo is a joint venture among The Sapir Organization, Bayrock Group, L.L.C., and an affiliate of the Trump Organization. Trump SoHo is located at 246 Spring Street, New York, NY, 10013.

For information on purchasing a hotel condominium at Trump SoHo:
Prodigy International, the exclusive sales and marketing company for Trump SoHo New York hotel condominiums, has an onsite sales office. For more information or to schedule a private appointment, call (212) 965-0008 or visit www.trumpsoho.com.

About Urban Arts Partnership

Urban Arts Partnership founded in 1991 as a not-for-profit cultural organization based on the belief that art is essential to human development, education and culture, provides arts education and integration programs to underserved schools and communities throughout New York City. Urban Arts Partnership currently partners with 65 underserved schools, impacting more than 12,000 students annually with the mission of advancing the intellectual, social and artistic development of underserved public school students through arts-integrated education programs to close the achievement gap. For the past 18 years, UAP has created in-depth partnerships with schools and communities by implementing art programs that help youth better understand essential academic content while exploring new tools to support their social and emotional development. UAP’s theater, video, visual arts, dance, design, poetry, and music education programs have visited over 250 New York City public schools and engaged more than 30,000 young people, teachers and community members. An emphasis on inquiry-based pedagogy challenges young people to become active learners, eager to exercise critical thinking, leadership and creative skills.

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