SOURCE: IHOP New Menu Includes Delicious Lineup of Bacon ‘N Beef TM Burgers, Lower Calorie Options and Return of CINN-A-STACK TM Pancakes Along With New Design and Layout GLENDALE, CA–(Marketwire – September 27, 2010) – Pancakes are not the only thing being “flipped” at IHOP this fall. IHOP, one of America’s favorite restaurants for breakfast, lunch and dinner, today announced the roll out of its redesigned menu featuring more delicious choices and an easier-to-read layout. From an all new burger line to combo options and lower-calorie tips and dishes, the menu is designed to guide guests to find choices that satisfy all their cravings. Expanded variety is available at the turn of every page, ranging from the introduction of CINN-A-STACK™ pancakes as an everyday menu item to delicious new Bacon ‘N Beef Burgers. The new menu offers a revamped, easier-to-read layout, complete with icons to denote new SIMPLE & FIT under 600 calorie options, and bold, vibrant photography. As always, all of IHOP’s menu items are available any time of day. “We know our guests love IHOP for their favorite dishes, but they also expect innovative new dishes that are uniquely IHOP,” said Carolyn O’Keefe, IHOP’s senior vice president, marketing. “IHOP’s Food and Beverage Innovation team is driven by consumer research to ensure we provide our guests with a great dining experience, and our new menu not only provides delicious new choices, but an easier layout designed to allow guests the freedom to make dining choices that meet their needs.” With more than 20 new items to choose from, a taste of the new menu items include: Bacon ‘N Beef Burgers: An innovative new line up of burgers with hickory-smoked bacon blended right into the beef. The unique technique of blending the bacon with the beef makes IHOP’s burgers juicy and delicious with bacon flavor in every bite. Served with seasoned fries, onion rings, fresh fruit, soup or salad, and a dill pickle spear, guests can choose from five delicious flavors: Bacon ‘N Beef Cheeseburger Bacon ‘N Beef Bacon & Egg Cheeseburger Bacon ‘N Beef Bacon Cheeseburger Bacon ‘N Beef Mega Mushroom Burger Monster Bacon ‘N Beef Cheeseburger CINN-A-STACK™ Pancakes or French Toast: One of IHOP’s most popular limited time offers, CINN-A-STACK™ pancakes and French toast now makes its home on the menu. Enjoy a stack of IHOP’s famous buttermilk pancakes or thick-cut French toast layered with a luscious cinnamon roll filling, drizzled with rich cream cheese icing and topped with whipped topping